(Información de Mayo 2007)
Looking to expand their lineup of breads, sweetbreads, and donuts, PANRICO had been researching potential new product items. The sandwich pancake featured at the MASDAC booth at iba 2003 (in Düsseldorf) aroused their interest. The positive response to the initial marketing campaign paved the way in September 2006 for the company to introduce a Sandwich Pancake Machine with a 6,000-pancake-an-hour capacity. Immediately after introducing this new product to existing clients, PANRICO had the sandwich pancake production line up and running at top capacity. To handle demand, a second Sandwich Pancake Machine was introduced in February 2007, and the company is currently running two machines at top capacity and plans to introduce a third machine in autumn of this year.
The sandwich shell is made from an innovative variation on the standard European pancake, filled with chocolate cream, and branded on one side with the product logo and name, BOLLYCAO dokyo.
The sandwich shell is made from an innovative variation on the standard European pancake, filled with chocolate cream, and branded on one side with the product logo and name, BOLLYCAO dokyo.
The two- and four-sandwich sets packaged in pillow packs are the best-selling items in this line, with the four pancake bags selling at supermarkets for 2.1 Euro (about 340 yen). At normal temperatures, the sandwich pancakes will keep four weeks (BOLLYCAO dokyo sandwich pancakes contain no deoxidizing agents).
(Obten la traducción con Google Translate)
